Submitting Public Service Announcements
- 501(c)(3) Non-profit organizations;
- Those sponsoring an event for a nonprofit group;
- Local schools, colleges and Universities; and
- Student organizations.
What is a PSA?
Public Service Announcements (PSAs) are descriptions of upcoming events (such as plays, art exhibitions, concerts and fairs) sponsored primarily by, or benefiting nonprofit organizations in our community. PSAs are read on-air by our announcers (or in some cases, prerecorded for rebroadcast) as a service to organizations and our listeners.
All PSAs are edited and rewritten to suit our format.
General Guidelines
Please review these guidelines carefully before sending your announcement
We do not accept PSAs by phone. PSAs should be emailed to WTJU if possible. If you do not have email you may mail, messenger mail (within the University), FAX, or bring your announcement to our office a minimum of one week before you want it to begin airing.
Required Information:
- Announcements must be Typed
- Who is appearing and/or What the event is
- Where the event is (and directions if necessary)
- When (Date & Time) the event occurs
- Phone number with area code of the event Contact Person (# will be included in the PSA but a name is not required)
- Pronunciation guidelines to difficult words or names
- Date when announcement should begin airing/end airing
- Organizations add: "________ is a 501(c)(3) non-profit organization"
- Contact name (for office use)
- Email contact
- Website/URL
- WTJU reserves the right to edit all announcements for content, length, and format;
- Calls to action for specific products, businesses or commercial services are not allowed nor are endorsements;
- Any announcement that does not meet the proscribed deadline may be discarded;
- Direct fund-raising appeals or solicitation for volunteers to solicit funds for organizations are not allowed per the FCC;
- If your organization sends incorrect information and then later sends a correction, a complete new announcement with the correction should be sent;
- "Till Further Notice" (TFN) Policy is: please renew every three months;
- WTJU may be able to make prerecorded announcements for some Charlottesville and UVA events;
- WTJU accepts some prerecorded PSAs on CD-R, DAT or MP3 depending upon quality and appropriateness: Please always send a text version too;
- You may include event price information but WTJU does not include it in the announcement;
- Announcements for fee-based class offerings do not qualify as PSAs and fee-based workshops do not qualify as PSAs unless directly associated with an event;
- Announcements for restricted admission events, i.e. "this event for students only" or etc. are ineligible;
- If you have questions about our Public Service Announcements, please contact us at 434-924-0885 or email wtju@virginia.edu
- Make sure the "From" portion of the email has either your name or the organization name. This is particularly important if you're sending from your personal email address that could include a "fun" name that all of your friends recognize but we will not.
- "Subject" line of the email:
- Write "PSA" plus a two or three word description of the content;
- Do not write a "sentence" describing the event in the subject line as the primary information is sometimes cut off (example: "Be sure to come down to our once-a-year Crozet Barn Dance!" We only see the first few words and we will delete without opening); finally,
- WTJU discards all emails unopened without a subject line or with (none) in the subject line.
- Press Releases:
- Please send Press Releases with images or PDFs as attachments: do not paste them into the email;
- When sending attachments please provide a minimum one-sentence overview of the content of the Press Release and/or attachment within the body of the email;
- If you insert a graphic hyperlink into your email that links to your press release please also include a non-hyperlink version too. Sample language would be: "If you cannot view this image please click here for PSA."
- Reminders: WTJU prefers to receive only one announcement per event. If you send out additional reminders please label them as such so that we can avoid accidental duplication.
- Corrections: Before sending your PSA confirm that all of our guidelines for content have been met. If there is an error to a PSA previously sent please resend the corrected version in entirety.
- Email: wtju@virginia.edu
- Mail:
WTJU/PSA
PO Box 400811
University of Virginia
Charlottesville, VA 22904-4811 - Messenger Mail (internal to UVa only):
WTJU/PSA
PO Box 400811 - FAX: 434-924-8995